Freemium publishing & Sustainable Business Model
一條部落格貼文, 談Wired雜誌主編(長尾理論一書作者)Chris Anderson先生在Nokia World 2007(Jan. 2008)的發言. Chris Anderson 引述一個創投家Fred Wilson稱之Freemium Publishing的新商業模式:
"Give your service away for free, possibly ad supported but maybe not, acquire a lot of customers very efficiently through word of mouth, referral networks, organic search marketing, etc, then offer premium priced value added services or an enhanced version of your service to your customer base."
2008年3月21日 星期五
訂閱:
張貼留言 (Atom)
沒有留言:
張貼留言