2008年5月23日 星期五

綠色行銷與社會關懷




via :
http://mayari.net/blog/?p=154

Like Organic Works Marketing does since 2001 launched by two woman in New York.
Or Robin Browne contributes his thoughts on social marketing at
consciousimages.org.
Once more the USA is progressive and ahead our time. But the East is getting there too. Kind of sad I’m interested in Asian and European markets/cultures. Probably it still takes a while till this trend finally gets there. I know from experience that most Chinese are not too concerned abut their environment. I understand that. But I’m sad about it.
綠色行銷從一個特殊角度觀察, 是表達品牌社會關懷, 非常有效率的策略!

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